Why Choose Us

Why Are We The Clear Choice?

There’s a problem in the construction industry today that nobody wants to talk about.  Too many contractors out there have forgotten the most important part of our trade: building a quality product.  Sure, their marketing departments have figured out how to make things look flashy on social media and in highly edited YouTube videos, but it’s all sizzle and no steak.  They focus so much on getting you – the homeowner- in the door that they’ve started to neglect delivering the quality you deserve.

What do we mean by this?

It takes time, human effort, and streamlined building processes to deliver a quality product (be that a new deck installation, gunite swimming pool, or freshly painted home). Some contractors employ a full-time estimator to get you in the door quickly, but don’t have the manpower needed to make sure your job is done right the first time.  You will be lucky to have a part-time project manager who stops by the job site once a day to check in on things. Sometimes you might not even get that. This system is rotten to the core.

Why is this a problem?

Building a new deck, installing a new swimming pool, or even painting a house are complex projects with lots of moving parts.  Typical problems we’ve seen look like homeowners who are kept in the dark on the status of their project.  Other homeowners end up with shoddily completed projects with long punch-lists at the end, decks not built to code, or missed deadlines.  This is all due to a lack of experienced human supervision on the ground. It’s like a rowing team with no captain to keep everyone moving in unison.

How did we get here?

Unfortunately, the answer is simple: greed.  Having the human resources on the ground to make sure your job is done right the first time costs money.  Spending a little more on things like experienced production managers and project coordinators eats into their bottom line.  Unfortunately, it’s the homeowners who are stuck paying for this in the long run.

Why is clear choice different?

Simply put: we put in the time and effort on our end to make sure things go smoothly on yours. Our team has developed a linear, A-Z process for completing all of the tasks that go into completing your project.  This involves tight coordination between our suppliers, craftsmen, and managers with everyone working hand-in-glove.  These optimized production processes aren’t the sexiest thing to talk about, but they ensure that you get the highest quality product delivered on time and within budget.

Alongside these refined production processes, you’ll find a team of dedicated Project Coordinators and Production Managers working together to ensure your satisfaction.  Your Project Coordinator is on-site to make sure your new deck, pool, paver, or paint job is completed to the highest standards.  The full-time Production Manager assigned to your project ensures that all the needed materials are on-hand and ready and resources to go.  We do all this so you can get back to enjoying your home. 

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From the moment we sit down with you during the consultation, our work is not complete until you are satisfied with the design and craftsmanship. We assign a full-time project coordinator who serves as your single point of contact from start to finish.  Your project coordinator will be there with you every step of the way to ensure your project is completed on time, on budget, and to the highest standards of excellence.

It takes effort, human support, and proper supervision to ensure a project is consistently delivered the correct way. We are dedicated to proving ourselves as the construction company you can trust to deliver the consistency and quality you deserve.  

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Clear Choice Custom Decks
(734) 210-0254
44700 Helm St
Plymouth, MI 48170


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